Monday, 24 September 2018

Importance of Digital Marketing in the World of Small Businesses and Startups

Small businesses and startups contribute so much in a country’s as well as global economy. People with great potential and an extraordinary business idea only lack the support of their customers whom they cannot reach because of the lack of investments and funds. For businesses where the target audience is in huge amount or worldwide, the digital marketing can benefit them in the least of investments.

In the last few years, online marketing has helped many businessmen to fetch good revenue at the start of their companies which accounts for great success. Here are a few pointers that can help to understand the importance of digital marketing,

1. Opens the world to interact- Digital marketing helps the businesses to interact with investors, capital holders, and consumers all around the world and get them access to a wider range of business opportunities.

2. Cost effective with every penny worth- Businesses with lack of investments and funds can easily afford the online marketing service through best digital marketing agencies that will provide a strategic plan to target the audience and spread the word of business.

3. Contribute in return for investments- With a good strategy one can be connected with the humungous amount of people, offer them discounts and some mouth-watering deals, and fetch good business resulting in good ROI at the end of the year.

4. Helpful in tracking customer’s needs- Not only Digital Marketing Service connect you with customers but it also tracks the requirements and needs, what they like, which product they prefer the most etc. This is helpful in redefining the structure according to the market.

5. The higher rate of conversion- When you connect with a larger width of the audience, automatically your conversion rates increases because of your appeal.

6. Surpass the competitors- If you are approaching the market with the right strategy then you can outcast your competitors in no time.

Connect with a good digital marketing service provider to strategize the campaign that will showcase your unique business model to the world.

Thursday, 20 September 2018

An insight into the Google Pigeon Algorithm

Google has several algorithms that decide which website has to rank in the top position while which has to be pushed down. However not many did know that the search engine uses two different algorithms for overall ranking and for local SEO results. The SEO service providers have a good idea of it and know how important a local SEO can be.


The algorithm for local search calculates the distance between the user and the business and shows the results accordingly. Contrary to that, one cannot change the distance or regulate it as per the user’s need but uploading images, videos, and infographics can be helpful in attracting the customers and fetching good business.

To rank the local search, first of all, optimize the website corresponding to the following regular guidelines-

1. Use keywords containing the location of your business

2. Create quality content with the decent amount of keywords filling

3. Build backlinks from trusted and relevant sources as suggested by digital marketing companies

4. Optimize the website and make it mobile friendly

5. Work out on all the header tags, meta descriptions, title tags, and modification of CSS/JS files

Once the website has been optimized with respect to a search engine and its ranking has started to improve then one can proceed with optimizing the site corresponding to local searches.

Here are the following methods that SEO companies in Noida suggest to follow,

1. Create a business profile on Google My Business and listings on business directories

2. Implement NAP (name, address, and place) in the listings as well as on the website

3. Upload reviews from customers on Website or ask them for a review on Google. A positive review and good ratings help a lot in the ranking

4. Use business location relevant text, images, and videos in the website content and on social media 

5.Display structured data on the website to provide simple user-interfacing

This local SEO search is helpful and has been contributing a lot to the sales and marketing strategies of the businesses.

Optimize the website! Get in the search results! 

Wednesday, 19 September 2018

How Facebook Marketing can be Beneficial in Business

There are more than 1.50 billion monthly active Facebook users that account for around 15% increase over every year

If there is still any query then may one should sit back and count the number of profiles. The above stats is in itself a proof of how big of a platform is Facebook and then, one can only imagine the flooded business expansion opportunities through this humongous platform. Years have passed when this platform was a means to connect with lost friends and revive friendship day. Now, as the digital marketing companies see, it is the global market to connect with the audience in the vast number.

The social media management professionals have listed it at the top of every other platform and medium of marketing. Here is why,

1. It keeps the audience connected:-
With the advancement in the features of the platform, there are so many options like remarketing, targeting the audience geographically and building communities of similar customers. You can record videos, put stories, go live anywhere, and carry out a survey among groups.

2. Offers chat support:-
One of the greatest features that website development companies like is the option to create the company’s page and offer chat support. Many users, in fact, drop their queries and share their views to which they can get quick replies.

3. Connect with new customers every day:-
With the Facebook marketplace, now, businesses can connect with new people every day. Thus, resulting in business expansion with brand awareness.

4. Revenue generation:-
There is no doubt that Facebook contributes to revenue generation. With some many great marketing tools to offer and marketplace for new businessmen, it has been Facebook can bring a huge return on investments. 

5. Traffic generation:-
Digital marketers say that the platform provides with so many verticals like brand awareness, website clicks, website traffic, post views, call to action, and many more to carry out the campaign. This has only widened the scope of marketing.

Facebook has many opportunities to offer to a business. It is only about grabbing the appropriate and shooting in the right direction.

Keep Connecting! Keep Marketing!

Tuesday, 31 July 2018

What Is Role Of Custom Software Development Company In Current Business Growth?


To represent your business online, you must a beautiful and attractive website over the internet. If you are looking for someone who can design and develop a website that can appropriately represent your business, then it’s a GATT, one of the most-sought custom software development companies so far. 

It’s an era of custom software's that are specially designed considering specific business needs of the company.  Custom software enables the users to integrate with existing software of the company. Moreover, if companies make changes in the business process in the future, that changes can be made in custom software as well. This is a primary reason that almost every company prefers to have custom software. In order to provide the best custom software development services, the company has consolidated a highly-qualified team of experts that include developers, testers, technical writers, programmers, web-designers, and graphic designers. This team carefully works on every aspect of the custom software development project and strives to design and develop the custom software based on specific needs of the company.

Besides offering custom software development services, the company also provides app-development that has a revolutionary step in the business world. Apps play a vital role in reach the prospective customers in the most efficient way. Therefore, we have started offering the app development services. On the other hand, we also act as the best SEO service provider in India. To have an online presence, smart business professionals choose SEO services and we excel in offering the SEO Services. Hence, it is suggested to every startup to opt for us when it comes to outsourcing SEO services.

Monday, 30 July 2018

How Custom Software Development Company Provides Edge To Your Business?


We develop scalable custom software. GATT is a custom software development company excels in crafting software that simplifies the business operations to a great extent. In this highly competitive business world, custom software development services provide an edge to the business. There are many solid reasons to choose custom software development services. Custom software enables enterprises to integrate multiple custom software's to carry out different critical tasks and it is one of the biggest reasons to choose custom software.

The available software surely can suit your current business needs. But with time, the business needs get changed. At that some point in time, it seems difficult to carry out business needs using that existing software or ready made software. It is next to impossible to customize the ready-made software. Therefore, the organizations are replacing their ready-made software with customized software.

The custom software is developed using multiple technologies that enhance the functioning of the software. These sorts of software are tailored considering the specific business needs of the company. Investing in custom software is worth nowadays. The custom software remains cost-effective and even it is easier to maintain the custom software.  This is indeed a long-term benefit of having custom software in the organization.

In order to develop desired custom software, GATT has a dedicated expert team that carries out the projects single-handedly. The company also provides fanatical support to take care of clients after the delivery of the product. Besides offering custom development services, the company also operates as SEO Service Provider. Business professionals who want to see their site on the first page of search engine results should immediately avail the SEO services offered by the company.

Monday, 16 July 2018

How Software Development Company In India Help To Have Strong Online Presence?


To have a strong online presence, you must have a well-designed and developed website that can give an overview of your business in the best possible manner. One of the most-popular Software Development Companies In India, GA Technocare Technology offers a wide range of IT services such as; web-development, web-design, app-development, CRM, E-commerce, HRMS, CMS, many more.
 It’s an internet era, where millions of people around the world surf the internet for multiple reasons. This has created the need to have website so that online presence of the company can be created. In order to have a strong online presence, the website should be customer-oriented.

Choosing randomly anyone to design the site may not bring desired results. Therefore, it’s important to embrace experienced and reputed software Development Company that can showcase its strong track record of the past work. GATT has gained the momentum by delivering hundreds of projects successfully in the past few years. In order to handle the projects, the company has consolidated a trained team of developers, tester, technical writers, and designers.

The team is well-aware of the latest technologies that can be used in developing advanced and easy to use software. App development is another important service the company offer. To have a better customer relationship, the apps are playing a greater role. Being a business owner, if you also want to have a good customer relationship, you must have a responsive app of your company, where you can showcase your products and services to the customer. Besides developing website and apps, GATT also works as the best SEO service provider.

Wednesday, 11 July 2018

How Can Custom Software Development Company Help You to Grow Your Business faster?


There are many solid reasons to embrace Custom Software Development Company GA Technocare Technology. Custom software is the current need of the businesses. The question is why?  There are many advantages of Custom software that enterprises want to avail of.  It is designed and developed on the basis of exact business needs of the enterprise.

Before beginning the development process, the company considers the specific needs of the company. Custom software remains highly scalable. With increasing and changing business needs, custom software can be customized easily. To accomplish different critical tasks, companies request for developing multiple custom softwares that can be integrated with each other.

In order to remain intact on the top in this competitive business world, it’s important to adopt advanced technology. Custom software is the perfect example of advanced technology. Using ready-made software is the thing of gone days. If you want to stay ahead in the growing competition, it’s a dire need to have the custom software.

 Earlier, it was expansive to have the custom software but not now. We as one of the popular custom software development companies provide custom software on the affordable price with low maintenance cost. GATT strives to develop custom software in such a way so that your specific needs can be accomplished easily. Well, the company also operates as the Best SEO Company in Noida. Hence, if you are struggling with decreased website ranking, we can help you out because we have set-up an experienced SEO team that holds years of experience in terms of offering SEO services.